Original Floating Rapala® – The Lure That Started It AllSince 1936, the Original Floating Rapala has been the world’s most legendary fishing lure – the one that serious anglers swear by and big fish can’t resist.Hand-crafted from premium balsa wood and meticulously tuned, every single Original Floating Rapala swims with that irresistible, wounded-minnow action that Lauri Rapala perfected on the lakes of Finland. Cast it out, let it sit, and watch it float perfectly on the surface. Give it a twitch or a steady retrieve, and it comes alive with a tight, frantic wiggle that triggers savage strikes from bass, trout, walleye, pike, salmon – you name it.
Why the Original Floating Rapala is still #1 after nearly 90 years:
- Iconic injured-minnow action – mimics a struggling baitfish like nothing else
- Floats at rest – perfect for stop-and-go, twitch, or walk-the-dog techniques
- Premium balsa wood construction – unmatched buoyancy and lifelike movement
- Hand-tuned & tank-tested – swims perfectly right out of the box
- Equipped with razor-sharp VMC® black nickel hooks
- Available in proven fish-catching colors and sizes (F03 to F18) for any species, any water
Original Floating Rapala – When only the original will do.
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Guide's Choice Pro Shop
4315 E. Wall St.
Eagle River, WI 54521
715-477-2248
Open 7 days a week 7 am - 6 pm