Gulp! Alive Fish Fry 1" (2.1 oz jar)

Berkley Gulp! Alive! Fish Fry – 1" (2.1 oz Jar)

When fish are keyed in on tiny forage, the Berkley Gulp! Alive! Fish Fry is the ultimate finessing tool. This 1-inch bait features a delicate, flickering tail designed for nonstop enticing action that mimics newly hatched baitfish. It is an essential choice for anglers targeting slab crappies, jumbo bluegill, and perch, especially during the spring spawn or through the ice.

Every jar is packed with Berkley’s famous "Magic Gravy" attractant, which creates a massive scent cloud in the water. These baits are fully rechargeable—if the action slows down, simply drop the Fish Fry back into the jar to soak up more scent. With colors designed to "match the hatch," you can easily find the perfect match for the natural fry in your local waters.

Key Features

• Active Tail Design: The thin, supple tail quivers with the slightest rod movement, creating a lifelike swimming motion.

• 400x Scent Dispersion: Scent technology that draws fish in from a distance and convinces them to strike.

• Match the Hatch: Available in colors like Pink, Chartreuse, Fluorescent Orange, and Luma Glow to mimic natural juvenile fish.

• Rechargeable Liquid Jar: Keep your baits fresh and potent by storing them in the included 2.1 oz jar of attractant.

• Extreme Durability: Much tougher than live fry or traditional soft plastics, allowing you to catch multiple fish on a single bait.

Pro Tip: The "Flicker Jig"

To trigger strikes from pressured panfish, rig the Fish Fry on a 1/64 oz or 1/80 oz micro jig head. Instead of a steady retrieve, use a series of rapid, tiny rod tip shakes to make the tail flicker like a panicked baitfish. If a fish follows but won't commit, kill the action and let the bait slowly spiral downward. The combination of the fading scent trail and the slow fall often triggers an immediate "inhale" strike.